A privacy resource for our customers.
Below, you can view our Privacy Policy, read about our privacy practices and learn how you can control and protect your personal information online.
Protecting privacy on your devices.
Customer privacy is a major priority at Best Buy, and we take great care to protect your information. The Best Buy Privacy Policy lays out the ways in which we gather and protect information, and how you can control your personal information. Read How Smart Shop Online Interacts with Your Devices to learn more about our commitment to protecting your data and your privacy.
Privacy Policy — Here are the highlights.
As a general rule, privacy policies are written by lawyers for lawyers. We hope you find these highlights to instead be a clear and transparent summary of our Privacy Policy, but our lawyers want us to remind you that the full, binding legalese of our Privacy Policy is below. And, California residents, there is specific legalese using definitions required by California law that you may review.
With those disclaimers out of the way, here’s our most important highlight:
- Best Buy’s purpose is to enrich lives through technology. We will only collect, use, or share your personally identifiable information for that purpose. And we don’t sell (as “sell” is traditionally defined) your personally identifiable information to anyone else.
Learn how to protect your privacy.
Smart Shop Online cares about your privacy, and we want to ensure you have the information you need to protect your personal information. Read about how to spot and avoid online scams and access links for additional fraud-prevention resources.
Learn how to protect online accounts
Learn about phishing, smishing and gift card scams
Collection.
We may collect information relevant to you in three ways. First, we may collect information directly from you. This could be as part of your interactions with Best Buy personnel, such as at our retail stores or during in-home visits, or when you provide information via our digital properties such as websites or mobile apps.
Second, we will collect such information by observing behavior — either in the “real world” or through our digital properties like websites and mobile apps. Examples include security cameras at a retail store, our websites tracking visitor activities on our sites, or our digital properties collecting the characteristics of the visiting devices.
Finally, we may obtain such information from independent third parties, independent of you.
Personal information options.
Use.
We will use your information to meet your expectations and give you a great experience with Best Buy. For example, that could be to fulfill a purchase, provide a service, make our digital properties run better, or maintain our My Best Buy® program.
You’ve probably seen in the news that the world (especially the internet) has too many fraudsters, hackers, and criminals. We use information we collect to protect our customers, Best Buy, and others from such bad actors.
And remember when we said above that our purpose is to enrich lives through technology? In order to do that, we’ll want to tell you about technology and other products and services that we think you’ll find useful. That means we’ll use information to try figure out what will be useful (or just fun and interesting) to you and others, or we’ll develop new or different products and services. And if we think we’ve found something you might like, we’ll use information to place or send marketing messages to you that highlight our ideas, and we’ll monitor your response to that message.
California privacy rights.
California residents: Find out about your rights under the California Consumer Privacy Act (CCPA).
Sharing.
If you post something on a public forum on one of our digital properties, it should come as no surprise to you that it may be viewed by the general public.
We may share your personally identifiable information with suppliers or business partners to fulfill your requests or perform on our behalf a contract that we have with you.
Sometimes we share information with suppliers and business partners for internal Best Buy uses. The easiest examples of what we mean by this relate to information technology — they may be processing personally identifiable information, but we make sure we have contracts in place requiring that they only use the information in support of Best Buy.
We also may share personally identifiable information in an attempt to enforce our legal rights, in response to a request from law-enforcement authorities, and when we are required to do so by applicable law. Also, please note that if we think that sharing personally identifiable information is going to protect Best Buy or others from harm, that’s what we are going to do.
Finally, Best Buy comprises multiple corporations in the Best Buy family. These family members may share personally identifiable information with each other. And if one of these family members later goes off on their own, either after being acquired by a third party or merging with a third party, they will share personally identifiable information with that third party but subject to the applicable privacy policy.
FTC identity theft.
This website is a one-stop national resource to understand how to avoid identity theft — and learn what to do if your identity is stolen.
Have any questions about our privacy practices? Just ask!
Personally identifiable information.
Smart Online Shop Privacy Policy.
- This Privacy Policy applies to Smart Shop Online retail stores, other locations and events under the Smart Shop Online name, and digital properties owned or operated by Smart Shop Online Co, Inc. and any of our subsidiaries, unless that digital property or subsidiary has its own privacy policy (which would instead apply).
- Our California Privacy Rights page includes definitions and content consistent with California law.
- Some products and services that Smart Shop Online offers may have supplemental details about information collection, use, and sharing relating to those products and services. For example:
- Smart Shop Online Insignia Connect Privacy Policy supplement
- Smart Shop Online Internet Powered by Starry Privacy Policy supplement